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For a limited time, while supplies last!
We care for you.
Women have been silent for too long, paying for products that will harm themselves. Now that we know better, we will do better, and we will BE better. It's time we use feminine care that ACTUALLY cares.
Why Genial Day?
Welcome to natural.
All our products use organic cotton and eco-certified materials. Yet we have the highest absorbing feminine products on the market. Who knew that natural could be this effective?
soft Bacteria resistant organic cotton bras
Bacteria/odor fighting organic cotton period panties
The Shopper's Blvd. Story
Learn more about our store owner and the not-so-conventional story about how it all began. Gain insight on the heart of this community.